Digitas Greater China


Communication Central Group is now Digitas Greater China

Communication Central Group (CCG), the largest independent interactive marketing agency in China, has now joined Publicis Groupe, effective 30 July 2007. This strategic step marks the international roll-out of Digitas in Asia, following its recent deployment in France and the U.K.. Digitas Greater China will continue to service all of CCG’s existing clients, as well as Digitas clients with footprints in China.

About Communication Central Group
CCG offers a powerful combination of award-winning agency creativity, proven digital technologies, and experienced and trusted industry experts; delivering focused and measurable marketing solutions and intelligence that give the critical edge for success in the growing Greater China economy.


 


Communication Central Group现在已经成为Digitas大中国区分公司

Communication Central Group (CCG),中国最大的独立互动营销公司,自2007年7月31日起加入了阳狮集团。此次战略性的收购标志着Digitas继近期成功拓展了法国与英国的市场之后,其国际性的战略扩张已经进入亚洲市场。Digitas大中国区分公司将继续服务于CCG现有的客户,同时也将为Digitas的客户群在中国提供相应的服务。



关于Communication Central Group
Communication Central Group (CCG) 将屡获殊荣的广告创意、久经考验的数字技术以及经验丰富和诚实可信的业内专才强而有力地融为一体;为客户提供重点明确、可测量的营销决策支持和解决方案,赋予关键性优势,使CCG能成功立足于不断成长的中国经济大环境中。

 

About DIGITAS
Digitas is one of the world's leading digital marketing and media companies. The Digitas marketing engine marries art (creativity and insight) and science (analytics, delivery, media, measurement, strategy and technology) to help global companies develop, engage and profit from their customer relationships. Digitas also operates Prodigious Worldwide, the dedicated digital productions company. Digitas is a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577, NYSE: PUB), the world's fourth largest communications group and second largest media counsel and buying group.
  关于Digitas
Digitas 是全球领先的数字营销与媒体公司之一。Digitas 营销引擎在数字、直接和间接媒体上将艺术(创造力与独特视角)与科学(分析、传输、媒体、测量、战略和技术)合而为一,帮助世界性品牌建立、吸引和运用客户关系并从中获益。Digitas 同时运营着专业数字制作公司 Prodigious Worldwide。Digitas 是总部位于巴黎的阳狮集团 (Publicis Groupe S.A. Euronext Paris: FR0000130577, NYSE: PUB) 旗下子公司。阳狮集团是全球第四大传播集团和第二大媒体咨询和购买集团。

Download the Press Release
>Publicis Groupe in Important Digital Move in China
 
下载新闻通讯
>〉阳狮集团进军中国数字营销市场的重要举措

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